National Consumer Voice for Quality Long-term Care
Member
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The Consumer Voice is a leading national organization representing consumers in issues related to long-term care, helping to ensure consumers are empowered to advocate for themselves. The Consumer Voice is a primary source of information and tools for consumers, families, caregivers, advocates and ombudsmen to help ensure quality care for the individual.
National Consumer Voice for Quality Long-Term Care (formerly NCCNHR) was founded by Elma L. Holder as the National Citizens' Coalition for Nursing Home Reform in 1975 because of public concern about substandard care in nursing homes. Today, the Consumer Voice envisions a world in which all consumers of long-term care, services and supports are treated with respect and dignity and have a wide range of affordable, quality options across all settings. These options will make it possible for individuals to receive care and services in the location and manner of their choice and to attain a high quality of life. The Consumer Voice's represents consumers at the national level for quality long-term care, services and supports.
To carry out its mission, the Consumer Voice:
- Advocates for public policies that support quality care and quality of life responsive to consumers’ needs in all long-term care settings
- Empowers and educates consumers and families with the knowledge and tools they need to advocate for themselves
- Trains and supports individuals and groups that empower and advocate for consumers of long-term care
- Promotes the critical role of direct-care workers and best practices in quality-care delivery

